BRANDING | SOCIAL CONTENT | PACKAGING
Bear Fruits is the most crazy brand of Procter & Gamble’s portfolio. Fresh from their brand incubator, they asked for a creative way to make the product POP on Social Media.
Why I loved it: Bear Fruits simply offers hair masks but with the coolest design - full of unicorns, pineapples, flamingos and mooore!
CONTEXT
Concept pack’ & POS
Loots of cool TikToks
Fresh & sharable
naming propositions
Social Media content